There were times I seriously doubted if I was meant to be an entrepreneur. I tried every social media strategy, but nothing worked.
I did it all, and ended up exhausted, without clients. Here's what I wish I knew earlier: Social media isn’t the best place for finding accounting clients. The trust needed doesn’t come through in reels or captions.
Plus, conversion rates on social media are super low – only around 0.9% to 1.7%.
So I did something all the gurus warned against.
I quit social media and turned to Upwork.
I know what you're thinking: "People only lowball you there," or "There aren’t serious clients."
I thought the same.
But I was burnt out and frustrated. I figured anything was better than spending endless hours on social media.
Here's the surprise:
There are high-quality, high-paying clients on Upwork. You just need to know how to find them and respond with trust and competence.
Plus, freelancer marketplaces convert better than social media—around 15% - 27%—because people are there with intent, ready to hire.
That intentional shift led to:
- Booking $12,500 in contracts in just 87 days.
- A six-figure business with just two clients.
- I reclaimed hours each week by not creating content.
- My mental health improved without the pressure of social media.
Not because I’m special, but because I stopped doing something I hated.
If I could achieve this, imagine what's possible for you!
Want to hear more details? Listen to me share my story here:
➡️ Here’s a quick action for today:
- Watch this short video on searching Upwork: Quick Upwork Search
- Spend five minutes reviewing listings.
This isn’t about winning jobs, it’s about seeing that serious firms are hiring on Upwork.
Tomorrow, I’ll break down the mistakes that cause people to fail on Upwork and how to avoid them.
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Sales Without Marketing Email Mini Course
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